Significance of Amazon ASIN for Your Business

Over 12 million products online, Amazon’s product catalog list is longer than you can imagine. For these millions of products, ASINs are created every day to keep every product unique.

AMAZON ASIN- WHAT IS IT?

ASIN stands for Amazon Standard Identification Number, made of 10-characters including numbers, alphabets, or sometimes a combination of both. This unique identification number is assigned to every product by Amazon.com and its partners.

It helps customers in easy identification of the products with their ASIN numbers. No two items can have the same ASIN numbers, so the product identification process is highly simplified.

However, as ASINs are unique within a marketplace, different ASINs have different ASINs for the same product in other marketplaces.

WHERE IS AMAZON ASIN USED?

Amazon’s ASIN is unique, and apart from Amazon, it is also used in other marketplaces like Amazon.co.jp, Amazon. cn, Amazon.de, Amazon.ca, Amazon.co.uk, Amazon.it, Amazon.fr, Amazon.es, and many others.

IMPORTANCE OF AMAZON ASIN FOR YOUR BUSINESS

Amazon ASIN is vital to track your inventory. It also works as the most reliable reference source for cataloging data and indexing product catalog pages for searching and browsing purposes.

Amazon ASIN no is the foundation of the catalog’s structure, and it gives more space to shoppers to search using multiple product categories. To find the exact product, customers can also find it by typing the product description or ASIN in the search box.

ASIN helps Amazon to search for the exact product in the results. So, as a seller, adding the suitable

ASIN identifier for your products plays a pivotal role in your success as a seller on Amazon.

However, you must ensure to match your product with an existing ASIN or create a new one if you cannot find it in Amazon’s catalog.

AMAZON ASIN REQUIREMENTS FOR YOUR PRODUCT

For adding an Amazon ASIN, here are a few requirements which you must fulfil:

For selling a product that already exists on Amazon, you cannot create a new ASIN. In this scenario, you need to match your product in seller central with the existing ASIN.

Based on the listing details, sales history, and other factors, the number of new listings allowed can also be restricted by Amazon. Amazon also recommends prioritizing the products listed by you to boost your sales.

CONCLUSION

Amazon ASIN is an integral part of your selling journey. So, it would help if you did not ignore the importance of ASIN for your Amazon business. Undoubtedly, it will take your business to new heights. Still, for any confusion, call the Simpl Fulfillment team directly for any guidance and assistance. We are ever ready to support.
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