Last updated: September 23, 2026
TL;DR: Simpl Fulfillment is a direct ShipBob alternative for Shopify brands that want a per-order rate they can see before talking to sales. Simpl pricing starts at $7/order and covers up to three picks, packaging, and postage (Simpl pricing). ShipBob prices each account by custom quote and publishes fee categories rather than a per-order rate (shipbob.com/pricing, checked September 23, 2026).
This page compares Simpl Fulfillment with ShipBob, one against one. It is written by Simpl, the competitor, so every ShipBob figure links to the ShipBob page it comes from, and there is a section on where ShipBob is the better choice. If you want to weigh ShipBob against several 3PLs at once, compare more providers in our ShipBob alternatives roundup. If anything here is wrong, email hey@simplfulfillment.com and we will correct it.
Three things push Shopify brands to shop around, and each one comes down to knowing what you will pay before you commit.
ShipBob's pricing page lists "Implementation" as a standard fee, with no amount attached (shipbob.com/pricing, checked September 23, 2026). Third-party reports put the onboarding fee at $975 and up, but ShipBob does not publish a figure, so treat that number as reported rather than confirmed. Simpl charges no setup, onboarding, or receiving fee (Simpl pricing).
ShipBob's site says there is "a minimum monthly spending requirement for fulfillment and minimum order volume requirements," and states neither amount (shipbob.com/affordable-fulfillment-services, checked September 23, 2026). Simpl's floor is public: a $750 monthly minimum billed pay-the-difference, so a slow month costs you only the gap (Simpl pricing).
ShipBob bills one fulfillment fee for picking, packing, packaging materials, labor, and the shipping label, plus separate fees for receiving, monthly storage, returns, and kitting (ShipBob fulfillment costs page, checked September 23, 2026). The number of picks included per order depends on your pricing plan, and "all quotes are customized for each customer" (shipbob.com/pricing, checked September 23, 2026). ShipBob's terms also let it pass carrier surcharges through and change other fees on thirty days' written notice (ShipBob terms of service, clause 5.2, checked September 23, 2026). Simpl's per-order rate is printed on its pricing page, and storage is the one cost billed on its own (Simpl pricing).
Simpl Fulfillment
ShipBob
Pricing model
Flat rate per order, priced by weight (Simpl pricing)
Custom quote per account (shipbob.com/pricing)
Headline price
Starting at $7/order (Simpl pricing)
Not published; fee categories only (shipbob.com/pricing)
Monthly minimum
$750/month, pay-the-difference (Simpl pricing)
Minimum spend and minimum order volume required, amounts not published (affordable-fulfillment-services)
Onboarding fee
$0 (Simpl pricing)
"Implementation" listed, amount not published (shipbob.com/pricing); $975+ is third-party-reported
Picks
Up to three picks included in the per-order rate (Simpl pricing)
A set number of picks per plan, then a per-pick fee; $0.26 appears only as an illustrative example (fulfillment costs page)
Storage
Billed separately by small bin, large bin, shelf, or pallet (Simpl pricing)
US: $5 per bin, $10 per shelf, $40 per pallet per month, prorated daily (fulfillment costs page)
Receiving
No receiving fee, 1–3 day turnaround (Simpl pricing)
Flat fee for the first two hours, then hourly; amounts set per quote (fulfillment costs page)
Shipping
Postage via UPS, USPS, or FedEx included in the per-order rate (Simpl pricing)
Carrier rates passed through; ShipBob states "no markups" (fulfillment costs page)
Packaging
Standard packaging and void fill included (Simpl pricing)
Standard boxes, mailers, poly bags, tape, and airfill included (fulfillment costs page)
Support
Dedicated account manager for every client (Simpl pricing)
On-site support reps at each fulfillment center (shipbob.com/pricing)
Order accuracy
99.99%, with errors corrected at Simpl's cost (Simpl pricing)
Not stated on shipbob.com/pricing (checked September 23, 2026)
Warehouses
One, in Austin, TX
Fulfillment centers in the USA, Canada, the UK, Australia, and Europe (shipbob.com/pricing)
International
Ships to 200+ countries from Austin
Ships to 250+ destinations, quoted on request (shipbob.com/pricing)
Carriers
UPS, USPS, and FedEx
UPS, USPS, FedEx, DHL, and regional carriers (shipbob.com/pricing)
About that pick fee. ShipBob's fulfillment costs page shows a sample rate table with "a set number of picks included, then $0.26 for each subsequent pick," but the page labels the table "an example of a common 3PL pricing model" and adds that it "is not necessarily reflective of ShipBob's service pricing" (ShipBob fulfillment costs page, checked September 23, 2026). So $0.26 is ShipBob's own illustration of how pick fees work, not a rate you can hold it to. Ask for your plan's included pick count and per-pick rate in writing before you sign.
Simpl's rates are on the Simpl pricing page. For the full list of what ShipBob does and does not publish, with each published figure linked to its source, see our ShipBob pricing breakdown.
Simpl is not the right choice for every brand. ShipBob is the better call in three cases.
Run both 3PLs in parallel while you move so no orders fall through the gap. How long the overlap lasts depends on how much stock you transfer, Simpl's 1–3 day receiving turnaround (Simpl pricing), and how quickly ShipBob releases your inventory.
Get ShipBob's removal fees and outbound freight quote in writing before you start the move. Removal is where exit costs hide.
If a single per-order rate and a named account manager are what you want from a ShipBob alternative, ask Simpl for a quote on your SKU mix, order volume, and shipping zones. Get a quote or call (512) 631-8522, Mon–Fri 09:00–17:00 Austin local.
Sources: ShipBob figures on this page come from shipbob.com/pricing, shipbob.com/ecommerce-fulfillment/fulfillment-costs, shipbob.com/affordable-fulfillment-services, and ShipBob's terms of service, each checked September 23, 2026. Simpl figures come from simplfulfillment.com/pricing.
For Shopify brands that want a per-order rate they can see up front, yes. Simpl pricing starts at $7/order, covers up to three picks, packaging, and postage, and carries no onboarding fee (simplfulfillment.com/pricing). Brands that need inventory held in several countries or split across US regions are better served by ShipBob's multi-warehouse network.
It depends on your quote, because ShipBob does not publish its per-order fulfillment fee, onboarding fee, or monthly minimum; every account is priced by custom quote (shipbob.com/pricing/, checked September 23, 2026). Simpl publishes its rate: starting at $7/order with up to three picks, packaging, and postage included, and a $750 monthly minimum billed pay-the-difference (simplfulfillment.com/pricing). Get your ShipBob quote in writing, add the receiving, storage, and returns lines, and compare that monthly total against Simpl's per-order rate times your volume.
ShipBob's pricing page lists Implementation as a standard fee category but does not publish an amount (shipbob.com/pricing/, checked September 23, 2026). Third-party reports put it at $975 and up; treat that as reported, not confirmed by ShipBob. Simpl charges $0 for onboarding, account creation, store integration, and initial inventory receiving (simplfulfillment.com/pricing).
ShipBob does not publish a per-pick rate. Its fulfillment costs page shows $0.26 per additional pick inside a table it labels an example of a common 3PL pricing model, with a note that the figures are not necessarily reflective of ShipBob's service pricing (shipbob.com/ecommerce-fulfillment/fulfillment-costs/, checked September 23, 2026). Your included pick count depends on your pricing plan, and the rest is quoted. Simpl includes up to three picks in its per-order rate (simplfulfillment.com/pricing).
Simpl does: fulfillment starts at $7/order, priced by weight, with storage billed separately by small bin, large bin, shelf, or pallet (simplfulfillment.com/pricing). ShipBob lists its fee categories, implementation, receiving, warehousing, and picking, packing, and shipping, and states that all quotes are customized for each customer (shipbob.com/pricing/, checked September 23, 2026).
Yes. Run both 3PLs in parallel while you move: open a Simpl account, ship new inventory to Simpl's Austin warehouse, route new orders to Simpl once that stock is received, then send ShipBob a termination request. How long the overlap lasts depends on how much stock you transfer and how quickly ShipBob releases it. ShipBob's terms let you terminate at any time as long as your balance is paid, and your goods must be removed from ShipBob's facilities before the effective date (shipbob.com/terms-of-service/, clause 14.1, checked September 23, 2026). Simpl charges $0 onboarding, so the main switching cost is outbound freight from ShipBob.
$0. Simpl Fulfillment charges nothing for onboarding, account creation, store integration, or initial inventory receiving, and receiving turns in 1–3 days (simplfulfillment.com/pricing). Onboarding takes 5–7 days.
Simpl Fulfillment operates from a single warehouse at 3714 Bluestein Drive, Suite 700, Austin, TX 78721. Orders received before 12pm CT ship the same day (simplfulfillment.com/pricing).
One, in Austin, TX. Every order ships from that building via UPS, USPS, or FedEx. Brands that need inventory split across US regions or held in another country should compare ShipBob's network, which has fulfillment centers in the USA, Canada, the UK, Australia, and Europe (shipbob.com/pricing/, checked September 23, 2026).
Simpl Fulfillment integrates with Shopify, Shopify Plus, BigCommerce, WooCommerce, and Squarespace on the eCommerce side, and Amazon, Walmart, eBay, Etsy, and TikTok Shop on the marketplace side. Inventory syncs in real time, and an open API supports custom integrations. The underlying WMS is ShipHero.
Yes. Simpl has a $750 monthly minimum billed pay-the-difference: if a month's fulfillment fees come in under $750, you pay only the gap (simplfulfillment.com/pricing). ShipBob also requires a minimum monthly spend and a minimum order volume, but does not publish either amount (shipbob.com/affordable-fulfillment-services/, checked September 23, 2026).
