Square Online Store is an ecommerce platform from Square that allows businesses to create an online storefront for free. It charges 2.9% + $0.30 transaction fees and offers a website builder, over 200 app integrations, and omni-channel selling.
Shopify powers over 1 million online stores globally. It offers hundreds of templates, built-in marketing features, secure SSL encrypted checkout, support for physical/digital products, and 24/7 support.
Yes, Square's free software and only transaction fee pricing structure tend to work better for very small or new ecommerce businesses wanting to minimize risks and costs.
Yes, Shopify offers more advanced features, customization, and support better suited for larger ecommerce product catalogs and order volumes that small businesses may eventually outgrow Square for.
Yes, Square offers an easy website builder and some customization options. But Shopify offers much more advanced design and customization capabilities.
Yes, Shopify is quite easy to use, especially with hundreds of templates to choose from. But less technical users may find Square's interface a bit simpler.
Square is free to start and charges transaction fees. Shopify starts at $29/month for basic plans. Long term costs can vary widely based on sales volumes.