The Amazon Early Reviewer Program is an incentive program that encourages early product reviews from existing buyers. It helps new products get initial reviews quickly.
To join, your brand must be registered in Amazon Brand Registry, products must have fewer than 5 reviews and be priced over $15, and you can only submit parent or stand-alone SKUs, no variations.
Once brand registered, you upload a CSV template with your SKUs in Amazon Seller Central under Advertising. Amazon charges $60 per eligible submitted SKU.
Sellers can submit up to 100 SKUs to the Early Reviewer Program in one template file.
The program runs for either 1 year or until each submitted product gets 5 verified reviews from purchasers, whichever happens first.
The program helps new products get initial reviews quickly so customers can make informed buying decisions. Early positive reviews also helps with product rankings.
Simpl can help sellers with fulfillment, allowing you to focus fully on product launches, getting reviews, and sales growth through the Early Reviewer Program.
